Masonjoany, also known as Santalina Madagascariensis, is an iconic sandalwood of Madagascar, highly valued for its cosmetic and ritual properties. Although sandalwood is native to regions such as India, Nepal, and Australia, it has found a favourable climate in Madagascar, particularly in the western part of the island.
Masonjoany is primarily used for its skin benefits. It acts as a natural protection against UV rays, providing an effective solution for protecting the skin from sun damage. Additionally, it is appreciated for its regenerative properties: it is often applied to treat spots, acne, and wrinkles, giving the skin a radiant and youthful appearance. Its soothing and relaxing qualities also make it an ideal ally for skincare.
Masonjoany is an integral part of traditional Malagasy beauty rituals. Used for generations, it is a symbol of beauty and elegance. Malagasy women apply this sandalwood to their faces in the form of a mask, often with decorative patterns, especially during ceremonies and cultural celebrations. This face painting is a form of art and an expression of traditional beauty.
Today, Masonjoany is available in various commercial forms: powder, lotion, cream, soap, and even makeup remover milk. Brands such as Homeopharma have developed product ranges based on this precious wood, allowing a wide audience to benefit from its cosmetic virtues.
Unfortunately, Masonjoany is currently threatened by overexploitation of natural resources and bushfires. As sandalwood becomes increasingly rare, some regions of Madagascar are seeking alternatives to preserve this valuable heritage. This situation is even more concerning as Masonjoany holds a central place in Malagasy culture and identity, particularly in beauty rituals and local customs.
